An Isle of Wight brand with a 60 year heritage is to close for good.

Ladies Realm in Ryde and Sandown will shut by the end of this year and its owners have called it a 'sad end' to the familar High Street name.

The Ryde branch will close at 4pm, on October 30 2021, while the Sandown branch will shut at 4pm on November 6.

Ladies Realm Ltd was founded in Redditch, Worcestershire, in 1954, by Eric and Pam Stubbs.

The first Isle of Wight store opened in April 1961.

Daughters Sue, Jennie and Nicky began running the shops in the 1990s, however a branch in Shanklin closed in February 2020. 

In a statement on its website, Ladies Realm said: "We would like to thank our loyal customers for supporting our shops over the last 60 years, through good times and hard.

"Our thanks and appreciation must also be voiced for the members of staff that have worked in our six shops, many who stayed over 20 years (and a few over 30 years!).

"The coronavirus pandemic...accelerated online shopping habits and created problems in the supply and delivery of the fashions on offer."

It warned that gift vouchers and credit notes must be used by October 30, while loyalty cards will collect points until September 18, after which they can be used until October 30.